Limited Liability Yacht Club
June 1, 2007
A lifelong boating enthusiast,
Douglas Gray owned a boat before he had a car. It was a humble 14-foot fishing
skiff, but it quickly taught Gray the costly truth of the sea.
The 70 WallyPower is the newest addition to the Barton & Gray lineup and offers a glass-encased salon with a 360-degree view. (Click image to enlarge)
"It was sort of an ongoing joke in the boating community about
a hole in the water in which you throw money," Gray says. "My boat nearly
bankrupted me every year. As I got older, I got bigger boats that would seize
any extra income I was making."
Now, as a co-founder of Barton & Gray Mariners Club, he is trying to help
others enjoy the luxury of owning a yacht without the financial headache of
buying one outright or the physical pain of maintaining it.
For a fraction of the cost, Barton
& Gray sells 10 shares of its 36 to 75 foot yachts in Massachusetts and
Florida, capitalizing on the growing popularity of fractional ownership.
The Talaria 44 Jet by Hinckley is built for an extended cruising range, featuring a comfortable U-shaped galley (bottom). (Click images to enlarge)

What attracts buyers who could well afford to throw money into
that proverbial whirlpool Gray mentioned?
"Service. Intimacy. Cost," Gray says. "We call them our value
pillars."
Barton & Gray insures the boat, maintains it and provides
the crew. While individual ownership would cost more than $1 million over five
years, Barton & Gray estimates fractional ownership—including marina fees,
maintenance and a $150,000 initiation fee—costs about $225,000.
Yachts spend five months of the year in Nantucket, five months
in Palm Beach and two months out of the water between seasonal changeovers for
transport and maintenance. Members own 10 percent in either market, which
entitles them to the yacht one day each week and half a day each weekend. Barton
& Gray hopes to expand to Martha’s Vineyard, Newport, Greenwich, Sag Harbor,
Charleston, Naples and the Bahamas.
Shares of two Hinckley yachts—the 36-foot Picnic with a split
open-enclosed cabin and the 44-foot Talaria—are available. Also, Barton
& Gray recently negotiated a deal to sell shares of 70-foot yachts built by
the Italian company Wally, which Gray calls "the Ferrari of the sea."
Barton & Gray Mariners Club
www.bartonandgray.com
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